The Mobile Marketer

Mobile is becoming not only the new digital hub but also the bridge to the physical world. That’s why mobile will affect more than just your digital operations — it will transform your entire business

America’s New Mobile Majority: a Look at Smartphone Owners in the U.S.

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For the full report click here

A new report from Nielson is showing a majority (50.4%) of U.S. mobile subscribers owned smartphones, up from 47.8 percent in December 2011. Consumers purchasing new phones picked smartphones more often, and among smartphone owners Apple was the top manufacturer of smartphone handsets, while Android was the top smartphone OS.

For the full report click here

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