It means they are preparing for a Digital Paradigm Shift, the next Digital Revolution, the Mobile Renaissance, you can call it what you want, if Google is preparing now, so should your business.
Search engine Google has announced a number of new changes that will have an effect on mobile marketing via smartphone technology.
AdSense mobile publishers will be able to serve text and image ads on their respective websites – specifically on mobiles like the iPhone and Android-powered devices.
Danielle Van Dyke, software engineer at Google, wrote on the company’s official blog that this move will help mobile publishers earn money and fund more web content and mobile-specific sites.
“We hope to make advertising on high-end mobile devices as intuitive, effective and user-friendly as our existing AdWords tools,” she explained.
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